Google is set to launch the new range of Pixel smartphones and peripherals this week, with the Pixel 8 Pro expected to make a splash in the market. The company aims to create a standout smartphone that not only sells well but also demonstrates Google’s commitment to quality. Leaked promotional videos for the Pixel 8 and Pixel 8 Pro highlight the ease of switching to a Pixel and showcase the camera’s advanced features, driven by Google AI. Google’s shift to its own Tensor chipset demonstrates its belief that development should focus on supporting computational routines, particularly in AI and machine learning, happening on the device itself. The Pixel 8 and Pixel 8 Pro will also be the first handsets to launch with Android 14 out of the box, with extended support for seven years and a focus on consistency and flexibility for consumers.
With the launch of the Pixel 8 Pro, Google aims to create a damn fine smartphone that stands out in the market. Promotional videos illustrate the ease of switching to a Pixel and highlight the camera’s AI-driven features. Google’s shift to its Tensor chipset reflects its belief in the importance of on-device computational routines, particularly in AI and machine learning. Additionally, the Pixel 8 and Pixel 8 Pro will be the first handsets to come with Android 14, offering extended support for seven years and focusing on consistency and flexibility for consumers. Google hopes that other manufacturers will take notice of the long-term support and consider extending support windows for their devices as well.
The use of Google’s own chipset, the Tensor, in the Pixel 8 and Pixel 8 Pro signifies Google’s belief in the future of on-device computing and the importance of AI and ML capabilities. By developing its own chipset, Google aims to set an example for other companies in the ecosystem and encourage them to prioritize similar advancements. The launch of the Pixel 8 and Pixel 8 Pro with Android 14 also brings attention to the software aspect of the devices. With extended support for seven years, Google aims to provide consumers with long-lasting and secure devices. Additionally, Google emphasizes consistency and flexibility in its approach to Android, aiming to create a unified experience across various devices. By focusing on common ground and offering developers options for customization within a standardized framework, Google aims to improve the user experience and make Android more user-friendly. Ultimately, the Pixel 8 and Pixel 8 Pro represent Google’s vision for the future of mobility within the Android ecosystem.