Riot Games has announced that K-pop group NewJeans will collaborate with them for the 2023 League of Legends World Championship. The group will perform the championship anthem titled “GODS,” which will be released on October 3. The partnership between Riot Games and NewJeans is seen as a celebration of both the event taking place in Korea and the group’s rising popularity. The anthem aims to capture the intense and epic nature of the tournament while showcasing NewJeans’ powerful vocals.
The collaboration with NewJeans marks the tenth anniversary of League of Legends Worlds anthems. Previous collaborations with artists like Imagine Dragons, Zedd, and Lil Nas X have been highly successful. The music video for “GODS” will focus on the storyline of Korean pro player Kim “Deft” Hyuk-kyu, who led DRX to victory at Worlds 2022. The video will trace Deft’s journey from his beginnings in 2013 to his championship win last year. Riot Games hopes that the anthem and music video will set the stage for an incredible Worlds event.
Hosting the event in South Korea will make it more accessible for local fans and viewers in key regions. The showdown between Deft and his rival, Faker, from T1 Esports is highly anticipated, and the convenient time zone will allow more fans to watch the event live. The success of last year’s Worlds and the potential for new viewership records make this collaboration and the upcoming championship an exciting event for both esports and music fans.
